So you have started your own business, and even have a company website. Now you might be wondering how to drive traffic to your site. You need to first advertise your company, and secondly get people interested in your website, products, and services. There are a few particularly popular ways to do this, but one of the best ways to do so is to feature SEO articles about your business, both on your website and on other sites. If you have never heard of article marketing, you are probably wondering what it is and how it could help your company. Furthermore, you might not know what SEO is,

Your brand isn't just something your company sells; it isn't just some service you provide. Your brand is an idea, a symbol of what you stand for, and what identifies your company in the face of your competitors. Your brand identity could be your logo, catch phrase, a song, colors, people, etc. It is a collection of things, ideas, and symbols that associate with one another to create a stronger recognition of your company and its products and services within the hearts and minds of your customers.

It is no accident that when you think of McDonalds and think of Ronald McDonald,